July 2, 2018

Ontario Ticket Sales Act: What You Need to Know

The Ontario Ticket Sales Act passed at the end of 2017 and the new requirements are now officially in effect for the Canadian province. As StubHub actively works to adapt our marketplace to the law’s new requirements, here are two key things fans should know: 

  • Banning Ticket Bot Technology: the new law bans the use of bots to procure tickets. StubHub fully supports this provision, as we believe bots provide an unfair advantage over fans’ ability to access tickets. What’s become clear through discussion and debate over the ticket market, is that the issue surrounding fans’ ability to access tickets extends well beyond the use of bots. That’s why StubHub also advocated for transparency with respect to the number of tickets actually offered for sale, as well as information on how many of tickets are reserved as holdbacks for industry insiders and pre-sales. Which brings us to our next point.
  • Transparency: in its original form, the Ticket Sales Act required sellers to disclose how many tickets were actually being made available during an onsale. Despite StubHub’s best advocacy, the former government chose to significantly rollback this critical provision, citing pressure from the live entertainment industry.

At StubHub, we firmly believe in fans’ rights to buy, sell and transfer tickets freely. We look forward to continuing to work with the new Government to make improvements to the 2017 Ticket Sales Act that are fan-friendly and consumer oriented.